Understanding Defective Product Liability In ECommerce

Image credits: Pavel Danilyuk When you make a purchase online, you expect to receive a product that is in perfect condition. However, sometimes you may receive a defective product, which can be frustrating and may require you to take action. This book will explore the laws surrounding defective products, and what you can do if […]

How To Build A Custom Customer Profile For Your ECommerce Store

Image credits: Andrea Piacquadio When starting an ecommerce business, it’s important to have a clear understanding of your target customer. This means creating a customer profile that outlines your average customer’s age, gender, income, and interests. Once you have a clear understanding of your target customer, you can better cater your marketing and product offerings […]

On-Site Vs Off-Site SEO: the beginner’s guide for eCommerce

Image credits: George Morina In this article, we’ll look at the differences between on & off-site SEO and gain some insights into what to focus on for your eCommerce SEO strategy. What Is SEO? SEO, or search engine optimization, is the process of improving the visibility and ranking of a website on search engines. There […]

The Past, Present, And Future Of Voice Commerce: What Does It Mean For You?

Image credits: RODNAE Productions The voice commerce market is a rapidly growing market that is expected to reach a value of $53 billion by 2021. This industry is evolving at a rapid pace, with new technologies and platforms being developed all the time. In order to stay ahead of the curve, it is important to […]

Ecommerce Platforms: How To Choose The Right One For Your Business

Image credits: Pixabay When it comes to choosing an ecommerce platform, there are a lot of options to choose from. In this article, we will compare the three most popular ecommerce platforms: Shopify, BigCommerce, and Magento. We will discuss the pros and cons of each platform so that you can make an informed decision about […]

How Much Content Is Necessary For SEO In ECommerce?

Image credits: Pixabay Introduction When it comes to ecommerce SEO, content is king. The more high-quality, keyword rich, and informative content you can produce, the better your site will perform in search engine results pages (SERPs). However, creating content that is both effective and engaging can be a challenge. One way to produce great ecommerce […]

GDPR Compliance In ECommerce: 4 Years On

Image credits: Fernando Arcos The General Data Protection Regulation (GDPR) is a regulation of the European Union (EU) that became effective on May 25, 2018. The GDPR replaces the 1995 Data Protection Directive. It strengthens EU data protection rules by giving individuals more control over their personal data, and establishing new rights for individuals. The […]

The Importance Of Disaster Recovery Plans For Ecommerce

Image credits: Kampus Production Disaster recovery plans for eCommerce are very important for online businesses as it helps them to restore their services in the event of a major system outage or data loss. The plan should identify the key personnel who will be responsible for responding to the emergency, as well as the resources […]

Tips For Starting A Successful Blog

Blogging is a great way to share your thoughts, ideas, and passions with the world. But if you want to be successful, there are a few things you need to do. Here are five tips to help you get started: 1. Choose the right platform. There are a lot of different platforms out there, but […]